Customer relationship management software are tools to organize your contact info and manage your relationship with current and prospective customers, clients, and other contacts. Basically, they are the modern versions of the old-fashioned Rolodex on your desk.

Smart address book apps like Google Contacts lets you list your contacts, collect detailed contact information, write notes about each contact, and find email messages they sent you in Gmail. You can even organize contacts into groups, to keep customers in one list and new prospects that are interested in your products or services.

A CRM application will do that and more, thanks to the R in its name: Relationship. CRM apps typically are built around relationships. They’ll help you find all your contacts who work for the same company and any messages that have been sent about your work with that company, and show you who on your team was in contact with them last so you can get an intro. A CRM will help you get the big picture of your contacts, and help you know exactly what to talk about the next time you meet or email someone.

SpinOffice CRM is really unique in the way it links relationship management with your emails, documents and files. All incoming emails are automatically linked to contacts, you can link messages directly to others, to files or link to a task. Your company will be able to serve its customers better than ever before.

Start exploring SpinOffice by downloading the free version. Set up your account and invite your colleagues to experience the benefits together. Once you’re up and running and completely convinced of its value, upgrade to the full Pro version for $27.50 per month per user.